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Tips / How To’s

How To Influence Your Corporate Culture (For Good)
8 years ago

How To Influence Your Corporate Culture (For Good)

Thanks to 24/7 digital connection between consumer and company, the responsibility of enterprises is under scrutiny more than ever before.

Every purchase made by the public today is …
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3 Ways to Be More Socially Conscious on Social Media
8 years ago

3 Ways to Be More Socially Conscious on Social Media

Social media is a game changer. On this platform, individuals and companies of various scales have the opportunity to play on the same field. Your brand, which includes your social …
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3 Powerful And Practical Strategies To Scale The Impact Of Your Social Business
8 years ago

3 Powerful And Practical Strategies To Scale The Impact Of Your Social Business

This article focuses on the challenge of how to increase the real impacts that social enterprises make. How can we accelerate the scaling of impactful social enterprise experiences? In short, …
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Legal Minute: Nonprofits And Politics
8 years ago

Legal Minute: Nonprofits And Politics

Last month, part one of this article discussed the compensation and revenue related restrictions on nonprofits, and how that relates to the overall purpose of nonprofit organizations. This month, part …
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How To Make The Biggest Impact With Your Business
8 years ago

How To Make The Biggest Impact With Your Business

With buy one, give one businesses and social enterprises popping up nearly everywhere these days, it’s no surprise that critics of the giveback business model are also making their voices …
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How To Go From Idea To Reality When Creating a Socially Good Company
9 years ago

How To Go From Idea To Reality When Creating a Socially Good Company

A “socially good” company is a label we are seeing and hearing a lot of right now. It’s a concept that merges everyday business practices with a responsibility to value …
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Key Marketing (And Simple) Tips for Product Based Social Businesses
9 years ago

Key Marketing (And Simple) Tips for Product Based Social Businesses

Marketing can be one of the most exciting parts of a business or product launch. Thanks to technology, you have more ways to market than ever.

But all of that …
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One Company’s Secret to Celebrating The Wins And Staying Grounded
9 years ago

One Company’s Secret to Celebrating The Wins And Staying Grounded

So you’re an entrepreneur and your business has started seeing some success. We hate to be the ones to burst your bubble, but don’t get too​ excited. Of course, you deserve a huge congratulations …
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Legal Minute: NonProfit 101 and The Important Issues To Consider
9 years ago

Legal Minute: NonProfit 101 and The Important Issues To Consider

This will be the first of two articles discussing the important issues that should be considered by anyone starting a nonprofit organization. If you are planning to start an organization …
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Why Great Leaders Give Their Power Away
9 years ago

Why Great Leaders Give Their Power Away

There is a strong, even evolutionary association between leadership and power. It’s coded in us to see those that take charge as those that are somehow more than us, better …
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Purpose Drives You, Passion Alone Drifts You
9 years ago

Purpose Drives You, Passion Alone Drifts You

People are often mistaken in the belief that in order to enjoy their job, they need to pursue their “passion”. Is following your passion worth it? Truth is, passion is …
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What Growing Up in the Amazon Rainforest Taught Me About Entrepreneurship
9 years ago

What Growing Up in the Amazon Rainforest Taught Me About Entrepreneurship

When I was five years old, my parents made the decision to move the entire family from our comfortable home in Boise, Idaho to a small jungle village in South …
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What to Look for in a Collaboration
9 years ago

What to Look for in a Collaboration

Collaborations for business and startups have helped many companies to grow. At MATTER, we believe that being a collaborative brand enables us to build a network that creates access to …
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4 Companies That Will Help You Grow Your Socially Conscious Startup
9 years ago

4 Companies That Will Help You Grow Your Socially Conscious Startup

The Beatles once sang, “I get by with a little help from my friends.” When you’re building a company from scratch, attempting to sway fickle consumers, managing a team and …
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Does Your Organization Have an Identity?
9 years ago

Does Your Organization Have an Identity?

There’s a code at the Open Society Foundation that reimburses employees for bringing a housewarming gift if they choose to stay at a friend’s house during their work travels.

A …
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The Power of Storytelling for Social Businesses
9 years ago

The Power of Storytelling for Social Businesses

In most of our communications, we tend to use analysis to persuade others, despite substantial evidence indicating that people are more effectively affected by stories. When it comes to getting …
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Legal Minute: Should You Register Your Hashtag As A Trademark?
9 years ago

Legal Minute: Should You Register Your Hashtag As A Trademark?

The hashtag. Used in memes, Tweets, selfies, commercials, and just about everywhere we look…

Widespread use began with Twitter in 2009, but it now extends throughout social media. The hashtag …
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Why Sales Is Simply A Language That Communicates Value
9 years ago

Why Sales Is Simply A Language That Communicates Value

For individuals launching a startup, the word “sales” can cause a form of fear or paralysis. In a startup culture where wearing many hats comes with the territory, sales is sometimes …
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Legal Minute: Cause Marketing 101
9 years ago

Legal Minute: Cause Marketing 101

You may not know it, but Cause Marketing is all the rage in the social impact space these days. So, what is it? Cause Marketing is a joint effort between …
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How To Build A Strong Team
9 years ago

How To Build A Strong Team

Starting a business is difficult – you have your customers, plans for growth and cash flow to worry about, not to mention the daily stresses that come with running a …
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How To Have a Healthy View of Competition in the World of Entrepreneurship
9 years ago

How To Have a Healthy View of Competition in the World of Entrepreneurship

Entrepreneurs are thought leaders, ambitious and driven. On the flip side, they can be rather rebellious, anxious, emotional and neglect their health, sleep, and rest. Our generation has been pitted …
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Social Entrepreneurs And The Right Way To Problem-Solve
9 years ago

Social Entrepreneurs And The Right Way To Problem-Solve

When you attempt to solve a problem, are you thinking with a clear, open mind, available to any solution that presents itself? Or are you thinking from your own lens …
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3 Reasons Why One Organization Chose To Become A Social Enterprise
9 years ago

3 Reasons Why One Organization Chose To Become A Social Enterprise

Over the past years, social enterprises have gained increasing popularity. The prospect of being able to make money while making an impact on the world is exciting, and people like …
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Be A Success At Anything When You Practice These 5 Principles
9 years ago

Be A Success At Anything When You Practice These 5 Principles

I have probably failed more than I would like to admit. But I have also been very successful. In retrospect, looking at the times I have failed versus the time …
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The Importance of Diversifying Your Skill Set
9 years ago

The Importance of Diversifying Your Skill Set

There’s a lot of talk about the importance of diversification in business. Just ask Martha Stewart or Oprah, who are both great examples of people who have taken skill sets …
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