Popularly known as the Clothing Man, Anshu has done his Mass communications twice and masters in Economics. Starting as a freelance journalist, Anshu left a corporate job in 1998 and founded GOONJ with a mission to make clothing a matter of concern and to bring it among the list of subjects for the development sector. Anshu’s work with GOONJ goes to a core challenge of our times; the growing gap between the urban prosperity & rural poverty. His work has a game changing element in many ways; he has taken the menacing growth of urban waste and used it effectively and efficiently as a tool to trigger large scale development work on diverse issues; roads, water, environment, education, health etc. in some of the most backward and remote pockets of India. Anshu has created a new dynamic focused on the receiver’s dignity rather than the donor’s pride.