This month, STORY, a New York City based retail space is featuring an inspiring line-up of conscious goods. Founded by Rachel Shechtman, the 2000 square foot store located on 10th Avenue in Manhattan takes the point of view of a magazine, changes like a gallery and sells things like a store. Every four to eight weeks, STORY completely reinvents itself – from merchandise and store design to floor plan and fixtures – to bring to light a new theme, trend, or issue.

For this month the STORY is all about GOOD. This was inspired by “good stories – what makes them, and why they matter? Because more than ever, stories – inspiring, scary, cute – are everywhere and it’s become difficult to separate the really GOOD ones from all the noise.” At Conscious, we can agree with that! 

What will you find at STORY?
Just some of our favorite socially conscious brands like TOMS, Krochet Kids, Amore, Apolis, Popinjay, Bombas, Harry’s, and more. Oh! We even discovered a few new brands that we’re crushing on right now like Public – Supply, Safari Bottle Stoppers, and The People’s Movement.

Lastly, you can even pick up a copy of Conscious Magazine’s “New  York City” issue.

From one conscious culture lover to the next, hop on over to STORY this month and shop the world’s most inspiring brands that impact humanity for good.

Learn + Connect
Visit STORY  at 144 10th Ave. at 19th St. New York, New York 10011
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