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About Victor Yocco, PhD

Victor is an author, speaker, and Research Director at a Philadelphia based digital design and development firm. He regularly writes and speaks on the application of psychology to design and addressing the culture of alcohol in design and technology fields. He has written for A List Apart, Smashing Magazine, UX Booth, User Experience Magazine (UXPA) and many more. He is the author Design for the Mind, a book forthcoming from Manning Publications on the application of principles of psychology to design. Victor has appeared as a guest on a number of design and lifestyle focused podcasts.
Latest Posts | By Victor Yocco, PhD
Asking for Support—Key For Living a Healthy Life
1 month ago

Asking for Support—Key For Living a Healthy Life

We live in a society that touts the positive aspects of individualism. Work hard, pay your own way, and be proud of your individual achievements. There’s nothing wrong with that …
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The Sober Experience: There’s Purpose In My Sobriety
2 years ago

The Sober Experience: There’s Purpose In My Sobriety

I am completing my second full year of sobriety from alcohol in April. I am very thankful to be here as a sober person. The path to sobriety was painful, …
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